Monthly Archives: September 2020

SEO – Digital Marketing Channel for Promotion Your Website

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It can be any search engine: Google, Bing, or even Chinese Baidu. All of them operate on the same principle: after entering a search query, from many sites are shown those that best answer the query in the opinion of the search engine. Usually, the struggle is for the TOP-10 of the first sites, since the share of transitions to the second page of the search engine is rather modest. The main task during SEO promotion is internal and external optimization. Internal optimization: content, site Read More +

What is Benchmarking? Internal Type of Benchmarking

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What is Benchmarking? In plain language, benchmarking is the process of comparing a particular firm with competitors in a niche. And in this method comparing everything, beginning from the construction of sites and finishing with the search of those counters which do work of competitors better, than the client of the marketer who ordered service. The peculiarity of this type of research is its actual continuity. Because it is important for most entrepreneurs to know why things are not going as well as their competitors. Read More +