Invest in contextual advertising, but sales are not growing? In this article, we’ll help you deal with the most common errors with Google AdWords. This information will be useful for both beginners and those who already have experience in contextual advertising campaigns. 1. Use Google Analytics with goals and remarketing Goals help you better track the performance of your ad and landing page. You can track the visitor’s path through the sales funnel to the target action, for example: Visiting specific pages, such as shopping Read More +